MIAMI –JULY 20, 2023 – Companies must embrace global solutions to meet the demands of digital-first consumers. NUMATEC, a global holding company focused on media and MarTech ventures, has entered the Brazilian marketplace with its subsidiary EKN Solutions to establish a strategic team focused exclusively on fueling a rapid expansion in Brazil, a country that, in 2020, saw nearly $200 million U.S. dollars invested in marketing technology startups, funding over 30 mergers and acquisitions. NUMATEC has a current run rate of over $50 million in yearly revenue and a forecast to reach $100 million by 2024 and is growing organically and through M&A.
Alexandre Jordão, managing director and partner of NUMATEC Brazil, commented on this venture, “EKN is already one of the largest independent trading desks in LATAM, and this expansion is proof that our obsessive focus on client results leads to explosive growth across our industry.”
EKN is a data-driven, omnichannel buy-side media company that provides clients and consumers access to digital advertising services for search, display, video, social, mobile, and native. EKN will help NUMATEC establish a leadership team and physical presence in this new market.
Through its proprietary trading desk, EKN leverages innovative technologies to help clients achieve business goals. The firm delivers effective results through omnichannel buying capabilities, partnerships with leading data providers, and best-in-class reporting. Solutions include:
- Data— enrichment, mapping, and privacy
- Media—programmatic display, connected TV, OTT, mobile, desktop video search, and social
- Reporting—data integration, custom dashboards, and insights analysis
Alejandro Leon, COO of NUMATEC, added: “Latin America is a fascinating region with endless opportunities, but it is vital that companies understand the market challenges and intricacies of local business operations to succeed. We take very seriously our responsibility to recruit, retain and empower hyperlocal business leaders to service our valued clients.”
NUMATEC is led by a team of entrepreneurs who have successfully founded and exited multiple ventures. As NUMATEC grows exponentially, it will maximize its geographical reach through strategic partnerships and newly appointed executives.
# # #
Based in Miami, FL, NUMATEC is a holding company that owns and operates 11 subsidiaries in its fast-growing portfolio. The company actively seeks out new opportunities to scale companies in the AdTech and MarTech industries to build the world’s premier network of service providers for today’s global brands. Uniquely positioned to offer superior service and value, NUMATEC boasts a global footprint across 22 countries that is unparalleled. Learn more at www.NUMATEC.com / www.ekn.solutions
CHEMISTRY CULTURA for NUMATEC